San Diego Tourism Authority: Coronado
Disconnect while staying connected
Just across the bridge from San Diego is a place where you can get away from it all without going too far — that is, unless you consider 2.1 miles a trek. With its beach-town vibe, luxury-hotel properties and close proximity to the city, Coronado is the perfect spot for business getaways. They just needed to get the attention of meeting planners.
We immediately set our gears in motion, stepping up our direct-mail game to create a gift box as memorable (and distinctive) as Coronado itself. The piece, complete with an embedded video player, extended a personal invitation to planners. If accepted, planners would be flown in for a private tour of the island and four hotel properties.